Arsenal FC to launch AFC Fan Token on Socios
English Premier League stalwart Arsenal F.C. is launching a brand new fan token in partnership with Socios, giving its supporters the power to affect membership choices and entry team-related content material.
The partnership makes Socios the primary digital assembly place for Arsenal’s fanbase, according to a Monday announcement from Chiliz, the unique cryptocurrency of the Socios platform.
By holding AFC Fan Tokens, Arsenal followers may have “countless engagement opportunities” with the membership, Chiliz stated, together with “the chance to influence the club in a series of interactive polls across a variety of decisions every season.”
No timetable was given for the launch of AFC Token, although Chiliz indicated it might grow to be out there quickly. Fans who’re presently signed up for My Arsenal Rewards, a fan-centric rewards program, have the choice to obtain a free AFC Fan Token.
“We are excited to launch this partnership with Socios.com that will bring our huge global fan base even closer to the club,” stated Peter Silverstone, business director at Arsenal. “Socios.com are leading the way in blockchain in the sports industry, as we have seen from their relationships with other leading European clubs.”
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Chiliz has grow to be a well-liked engagement platform for skilled sports activities groups and leagues. In May of this 12 months, three Formula 1 racing groups introduced unique fan tokens on the Chiliz blockchain. During the identical month, the Ultimate Fighting Championship, higher referred to as UFC, introduced it might launch its personal blockchain-based fan token.
As Cointelegraph reported, Chiliz is increasing its operations within the United States to pursue extra fan-token engagement alternatives. CEO Alexandre Dreyfus instructed Cointelegraph in March that the group’s forthcoming New York workplace shall be a launch pad for engagement with native leagues and sporting franchises.